747 Hangar
747 Hangar Spatial DesignServices Oman Aviation GroupClient MuscatLocation 2020Completed An exhibit fit for the mighty Royal Omani Boeing 747. The project showcases the Sultan of Oman’s former Royal Aircraft Boeing 747SP ‘Sohar’ in The Aviation Hanger. A comprehensive purpose-built experience that ties the culture and heritage of Omani aviation into one experience. The Boeing 747SP…
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Alserkal Avenue Wayfinding DesignServices Alserkal AvenueClient DubaiLocation 2016Completed The heart and catalyst of the regeneration of Al Quoz industrial district in Dubai. Creating a seamless wayfinding system for the masterplan when it inaugurated its expansion, doubling its previous size. The objective was to make the new and old parts of the development appear seamless. What…
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AMAALA Wayfinding DesignServices Red Sea GlobalClient Red SeaLocation 2021Completed A purpose-built resort town for the ultra-wealthy. We create transformative personal journeys inspired by the arts, wellness, and the purity of the Red Sea. Our role was to define the masterplan signage and design strategy and design principles to allow the multiple teams and projects on…
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QNFSP Spatial DesignServices QNFSPClient DohaLocation 2012Completed An immersive learning experience about food, water, and energy solutions. The Qatar National Food Security Programme (QNFSP) is a national initiative designed to address the food security challenges in Qatar, a country highly dependent on food imports. PenguinCube was commissioned to create an interactive media-rich pavilion that showcases QNFSP’s…
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AlBalad Historic District Wayfinding DesignServices Ministry of CultureClient JeddahLocation 2022Completed The development of a comprehensive wayfinding strategy and signage design at a masterplan level, aimed to serve Al-Balad, Jeddah’s UNESCO-designated historic nucleus for the next 50 years. Maintaining the charm of the historic district Complex web of street networks simplified Integrated design Visit the historic…
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