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Who we are

An award-winning design consultancy that collaborates closely with its clients on projects ranging from brand design, wayfinding and signage design, to product design.

The team’s committed work methodology and adoption of a user centric approach brings innovation, impact, and positive energy to the table.

PenguinCube was founded in 2004, and has executed projects in over 40 cities from its offices in Dubai and Beirut.

What we do

Strategy and design projects in various disciplines:

Brand -

Positioning, online/offline identities, guidelines.

Wayfinding & signage -

Navigation experiences that connect people to place.

Spatial -

Retail spaces, installations, exhibition pavilions.

Product -

Research & development.

Web & mobile UX/UI -

Interfaces for all online platforms.


Who we do it for

Clients large and small in numerous sectors:

  • Arts and Culture
  • Education
  • Financial Services, Banking and Insurance
  • Government and Non Governmental Organisations
  • Healthcare, Pharmaceuticals, and Public Health
  • Hospitality, Tourism, Recreation, and Sports
  • Industry and Trade
  • Real-estate Development and Construction
  • Retail and Consumer goods
  • Tech and Telecommunication
  • Transportation


Acknowledged by some of the most respected design organizations: