Wayfinding Design

Services

Diriyah Biennale Foundation

Client

OMA

Collaboration

Jeddah

Location

2025

Completed

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For the Second Edition of the Islamic Arts Biennale at the iconic Hajj Terminal in Jeddah, we collaborated with OMA to develop an integrated wayfinding strategy—extending from 10 km away to the smallest Art Objects on display. This encompassed road navigation leading to the venue, pedestrian circulation, and a cohesive labelling strategy within the exhibition’s scenography.

Graphics by Morcos Key and Apco and not by PenguinCube.

Navigating the experience

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Intuitive directions for an immersive journey

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Visit the cultural center and watch a show!