Wayfinding Design

Services

Emaar

Client

Benoy

Collaboration

Dubai

Location

2019

Completed

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Series of residential towers with breathtaking views to JBR, The Palm Jumeirah, and Dubai Marina. The masterplan wayfinding, and signage design guidelines that will be applied by each of the towers to ensure consistency.

A simple street network but a complex skyline

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Ensuring high brand visibility from land and sea

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Roam Around the Beach